About
Anna Sophie Blaue
Content & SEO Specialist
Content and SEO specialist with nearly four years of hands-on experience across content marketing, SEO, social media and digital communications, including nearly two years in an agency environment.
A professional writer used to researching unfamiliar subjects, synthesizing multiple sources and turning them into clear, accurate, audience-focused content. Hands-on with on-page SEO, AI search / GEO, CMS publishing, analytics and AI-assisted research workflows.
Has worked across 30+ clients in 18 industries and brings a curious, detail-oriented approach to high-volume content production.
Experience
Career
Jan 2025 – Sep 2026
SEO & Content Manager
seowerk GmbH
- Developed and executed SEO and content strategies for 30+ clients across 18 industries, translating source material on all kinds of topics into clear, accurate, audience-focused content.
- Increased organic search impressions by 40% and clicks by 33% for a client; achieved Top 10 Google visibility for 552 search queries, including 125 queries ranking in the Top 3 on average.
- Optimized content for AI-powered search and LLMs, with client content appearing in ChatGPT and among the top three sources in Google AI Overviews.
- Owned keyword and search-intent research, SEO copywriting, information architecture, internal linking, metadata, CMS publishing, content calendars, performance analysis, technical SEO audits and coordination of small content teams.
Dec 2023 – Dec 2024
Content Marketing Manager
media sales:nord GmbH
- Researched client industries, interviewed stakeholders, and wrote and published online PR articles and Facebook sponsored posts, turning diverse business topics into clear, persuasive content through storytelling.
- Managed client communication and editorial workflows end to end; analyzed campaign performance and used insights to improve content and online visibility.
2017 – 2023
Freelance Copywriter
Remote
- Wrote and edited blog posts, website copy, social media posts and product descriptions across varied topics; also handled proofreading and German–English translation.
Sep 2021 – Aug 2022
Student Assistant – Social Media & University Communications
Europa University Flensburg
- Co-developed a social media strategy and created copy, Canva graphics, photography and video content from concept through editing; managed Instagram and community interactions.
Skills
Tools and expertise
Content & writing
- Editorial research
- SEO copywriting
- Editing
- Fact-checking
- Content strategy
- Proofreading
SEO & AI search
- Keyword research
- Search intent
- On-page SEO
- Technical SEO
- Internal linking
- Information architecture
- GEO / AI search optimization
Analytics & SEO tools
- Google Search Console
- Keyword Planner
- keywordtool.io
- Sistrix
- Screaming Frog
- Looker Studio
- Google Trends
CMS & publishing
- WordPress
- CUE
- Storyblok
- Content calendars
- Editorial workflows
Social & video
- Social media content
- Community management
- Canva
- Final Cut Pro X
- CapCut
- Photography
- Videography
AI tools & workflow
- ChatGPT
- Gemini
- Claude
- Research synthesis
- Prompting
- Source validation
Education
Degrees
2022
M.Ed. Educational Science (German Studies & Linguistics)
Europa University Flensburg
2020
B.A. Educational Science
Europa University Flensburg
2017
B.A. Sociology, Social & Economic Psychology
University of Göttingen
Selected projects
Own channels
- byannasophie.com
Grew an English-language content site to ~1,500 monthly sessions within nine months through organic SEO and content.
- @yukonthesnowdog
Grew an English-language Instagram account from 0 to 2,500 followers in five months, with top-performing content reaching 344,000 video views.
- @theblauesincanada
Building an English-language Instagram account documenting our relocation from Germany to Canada through original short-form video, storytelling and social content.
Documents